Post image for Aroma Festival 09 – The Rocks, Sydney

Aroma Festival 09 – The Rocks, Sydney

by Billy on July 22, 2009 · 14 comments

in Drink, Event, Sydney CBD

The sun is out, the winter morning air is crisp and fresh, as I am walking down the jagged old stone pavements towards the wharf, I already can smell the coffee miles away. Coffee, the only scent that can wake me up in the morning and here I am, at the annual festival for lovers of coffee, chocolate, tea and spice – the Aroma Festival at The Rocks 09 in Sydney.

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Enjoying my first cup of coffee, with Sydney opera house as backdrop that money can't buy

The Aroma Festival at The Rocks is probably the only one event that I go religiously every year. I think I’ve only missed once two years ago. And let me tell you, the festival is definitely getting bigger and better each year. This year, there are more stalls, more coffee, and more ground to cover. They all spread out start from the wharf outside MCA museum, all the way up to Kendall Lane, then stretched all the way down Hickson Road reserve under the Harbour Bridge.

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The crowd starts to gather aroud midday at outside Overseas Passenger Terminal

This year they are taking you on a whirlwind tour of coffee from around the world at four unique destinations - The Latin Quarter, The Orient, The Continent, and The Oasis. Stimulate your senses with the aroma of freshly ground coffee, tea and hot chocolate for a mere $2. Not to mention there are some stalls even giving out free drinks.

Piece of advice, best to arrive early as the crowd tends to build up around midday. Having said that, despite the big crowd that flocks to the festival each year, it is much more manageable now is spread over a greater area.

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Clockwise L to R: the green pea and kransky sausages soup at Lowenbrau stand; nice thick chunk of meatloaf inside soft crusty bread - $8; my breakfast of the day

I had my first coffee from the Mokador Coffee stand, which is desperately needed to wake my body up. I am soon fully charged and well caffeinated, is time to look for some breakfast. The Turkish gozleme once again proven to be the most popular stall with a queue snakes down George St few meters down the road. But I have my eyes on the giant meatloaf as I saw one guy chomping it down as I walked past.

It is from the Lowenbrau stall on Argyle St right outside the restaurant. The first thing I noticed is the wicked witch of the west stirring a big cauldron friendly lady stirring a massive pot of green peas soup with kransky sausages. It is quite a sight with onlookers staring at the big pot, mesmerising of the green bubbles popping now and again on the surface. I settled with the German meatloaf sandwich which is super huge which I struggle to finish and the meatloaf already getting a little salty towards the end.

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Clockwise L to R: Coffees are carefully placed on a massive canvas; coffee and coffee and coffee; the coffees are seperated into four colour tones for the mural; the end result - an impressive mural of Mona Lisa using 1000 cups of Grinders coffee

The event organiser has even put their creative skills to the test and set up this massive Mona Lisa mural by using 1000 cups of Grinders coffee in four different colour tones. It is so impressive viewing from the top level platform at the Overseas Passengre Terminal. Leonardo da Vinci would be proud, but how I wish the mural is actually of the cravats wearing sex icon Masterchef Australia judge, Matt Preston to promote the finale show on the same day.

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Clockwise L to R: coffee cups stacking up high ready for the morning rush; Sacred Grounds organic coffee is sustainable and Fairtrade friendly; leaflet at the Fairtrade stand

My second coffee is from the Sacred Grounds which now I only noticed that they are actually part of the Voodoo Coffee company. There are also a lot of talk about Fairtrade and sustainable coffee at the festival to ensure a better deal for producers and workers by investing back in the local community.

More info : fairtrade.net

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Clockwise L to R: the name says it all - they sell nuts; 3 types of hot chocolate shots from Adora Chocolate stand; nuts assortments from the Your Nuts stand; my cup of deadly dark hot chocolate shot

The Adora Chocolate stall is a must visit for me every year. There are two type of hot chocolate drinks available at the festival – the hot chocolate drink which is simply a chocolate malty drink mixed with milk, and the hot chocolate shot, rich thick melted chocolate sauce in a cup! Each type of drinks you can choose either dark, milk or white chocolate. I remember the milk chocolate shot was pretty sweet, so this time I go for the dark chocolate which is simply irresistible! So, don’t get confused and go for the hot chocolate shot!

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Beautiful massive chocolate coated strawberries bouquet from the Flower Fruits stand

It does not just look good, it is edible too! Stuck with gift idea for your  friend’s birthday? Valentine’s Day present? Christmas? Or simply feel like to indulge yourself? This stunning strawberry bouquet from Flower Fruits will definitely make the perfect gift for your next special occasions. It is simply stunning and I simply had to buy one and try it. Can’t really afford the whole bouquet, but the one I had was pretty tasty too.

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Clockwise L to R: friendly manager and staff at Cupcake Bakery happily posing for the camera, my little strawberry from the Flower Fruits stand; yummy looking greek snacks; a huge pink muffin attracts a big crowd at the Cupcake Bakery stand

Apart from the coffee, chocolate and sweet treats are also a highlight this year with so many varieties to choose from. The giant cupcake at the Cupcake Bakery is simply an attention seeker. On the other hand, my little cupcake stall this year is rather a let down with not much of a presentation going on.

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Clockwise L to R: sesame coated Turkist pide bread; follow the sign to the enlightenment; fatther and son enjoying a camel ride along the wharf with Sydney opera house as backdrop; colourful rainbow shoots out of the Chai tea.. dude....

I am a coffee man, but only recently I am slowly warming up to the taste of Chai. I saw the vivid and colourful Chai sign with rainbow shoots out from the cup, I simply couldn’t resist and have to give this organic Rainbow chai tea a try. The chai tea I’ve had from the Chai stall is aromatic and very strong of cinnamon flavour, almost too strong that I had to drink it very slowly while browsing the nearby stalls.

Under the bridge at Hickson Road reserve has truly turning into an Oasis. For $5, you can climb on top of a camel and have a slow ride along the Sydney harbour with Sydney Opera House as the backdrop is not something you see everyday.

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Clockwise L to R: self explanatory sign; "Hi Mum!" Super Mario mushroom head power up; sesame and pistachio cookie from the Baclava stall; colourful plates with intricate design

A huge marquee has been set up with pillow cushions and low tables spread out over the Persian rugs. All patrons are welcome to join in a faux wedding ceremony to enjoy some entertaining performances for the wedding couple. I wander off to the Baclava stall and get myself a big sesame seeds and pistachio cookie which is crunchy and aromatic from the sesame seeds.

“Open Sesame!” I say and give me more… I just love sesame seed, I love the texture and the aromatic sesame oil is simply divine. Hence before I leave the oasis, I also go and get myself a Turkish pide bread, which almost looks like a giant ring of donut fully coated again – sesame!

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Cute Nathan sound asleep on Andrew's back while himself happily chomping down a baclava

One full day of fun can be bit tiresome for the little ones. I spent well over 2 hours at the festival, easy! There are simply so much things to try and taste. Only so much caffeine one could handle. Hence I decided to head back home, and get ready for my Malaysian dinner that night. But there is one last stop to check out – the gadgets inside the Overseas Passenger Terminal of course.

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Clockwise L to R: Jim, happily demonstrates how the handheld espresso maker works; I WANT ONE - Otto stovetop espresso maker - 800.00, the espresso is made from using coffee pods and tasted just like the real deal; giant big cups for sale, the saucer is about 1 meter wide! I should have ask for the price.

Inside the oversea passenger terminal is a coffee fanatics heaven, there are gadgets everywhere. From industrial size coffee machines, to a $199 hand held espresso maker, or perhaps go for something bit more BLING, a Bugatti Diva coffee machine covered in 14,000 Swarovski black and white crystals. Watch the video in this post for that extra Bling-alicious!

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1000 cups of grinders coffee, Mona Lisa never taste so good

Aroma Festival at The Rocks is fun, fun, fun! I have my one last free hot chocolate drink from the Piazza d’Oro square before calling it a day. I am looking forward to next year Aroma Festival already!

The Aroma Festival held each year during winter with stalls from Circular Quay, to The Rocks and all the way down to Hickson Road reserve.

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{ 2 trackbacks }

A Table For Two takes a look back at 2009
January 5, 2010 at 10:15 am
Mona Lisa Made from 3,604 Coffee Cups
February 13, 2010 at 3:11 pm

{ 12 comments… read them below or add one }

Trisha July 22, 2009 at 10:32 am

ahhh awesome photos billy!!!!
Trisha´s last blog ..Cupcakes at Aroma Festival 2009 My ComLuv Profile

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Helen (grabyourfork) July 22, 2009 at 10:52 am

Great pics and lol at open sesame! I love my sesame seeds too!

Love the pic of Nathan – he’s getting so big! Hmmm… about to have my morning coffee now. Your post was perfectly timed :)
Helen (grabyourfork)´s last blog ..Fondue at JPB Restaurant, Swissotel, Sydney My ComLuv Profile

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Peter G July 22, 2009 at 11:03 am

Shame I missed this Billy…as I absolutely love coffee! Thanks for sharing!
Peter G´s last blog ..Caramelised Fennel Relish with Ouzo My ComLuv Profile

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Simon Food Favourites July 22, 2009 at 2:51 pm

loving your photos. looked like such a great event. the chocolate strawberry bouquet looks amazingly yummy!!!
Simon Food Favourites´s last blog ..The Infamous Randi Wixs: Bar, Randwick (18 July 2009) My ComLuv Profile

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Karen July 22, 2009 at 3:16 pm

The festival looks good through your photos! Too bad I’m not a coffee drinker so I only lasted an hour here with nothing but a box of baklava! I loved loved the camels though!
Karen´s last blog ..Café Enzo, Hunter Valley My ComLuv Profile

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Howard July 22, 2009 at 11:53 pm

I missed it again, something always comes up in the form of an injury (last yr was wisdom teeth -_- )

Being a massive coffee drinker this looked like a good opportunity to try different types of beans!
Howard´s last blog ..Merivale Winter Feasts, Mad Cow, Sydney My ComLuv Profile

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FFichiban July 23, 2009 at 12:02 am

Ahh love the video man and whats the chill music? Lol at the guy waving at the start hee hee
Also I like the slight tilt shift effect on ur second photo :)

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Simon July 23, 2009 at 7:18 am

Man, now I really wish I wasn’t working the Sunday.

Though the photos are a given, nice work with the video.

Hopefully, they didn’t use the good stuff for the Mona Lisa.

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Belle@OohLook July 23, 2009 at 10:55 am

Love the tilt effect on the photo from the overseas passenger terminal. It was such a nice day weather-wise that everything turned out colourful and happy, even in the middle of winter.
Belle@OohLook´s last blog ..Some Assembly Required My ComLuv Profile

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jules July 23, 2009 at 4:56 pm

your photos always make me hungry…even if i’ve just eaten!! eekk! haha

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Yas July 23, 2009 at 11:30 pm

Ahh Aroma festival – as a caffeine addict, this was an event I had to go! (I was hoping to ran into you and others like the last year, but we didn’t did we?)
Great pictures as always! How do you take a picture like the second one?! looks like miniature people! Love it!
Yas´s last blog ..Charcoal me to death. My ComLuv Profile

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Forager July 24, 2009 at 11:44 pm

Your photos and this blog never fails to inspire me to learn how to take better photos (let alone fork out wads of cash for better cameras and lens). I’m passing on my Kreativ Blogger award to you – please visit my blog for details :)
Forager´s last blog ..A Kreativ Blogger Award! My ComLuv Profile

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